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Strategic Planning, Research & Insights Intern (Remote Winter 2021)

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Date: Nov 26, 2020

Location: San Francisco, California, US

Company: Dolby Laboratories, Inc.


Join the leader in entertainment innovation and help us design the future. At Dolby, science meets art, and high tech means more than computer code. As a member of the Dolby team, you’ll see and hear the results of your work everywhere, from movie theaters to smartphones. 

 

As an intern, the Dolby U program offers impactful, project-based work experience in a collaborative, creative environment where you work side by side with industry leaders. Amplify your insatiable curiosity by implementing real-world solutions that revolutionize how people communicate and how entertainment is created, delivered, and enjoyed worldwide. For anyone seeking to gain invaluable expertise through meaningful, personal contributions, join us to design a future where technology meets entertainment! 

 

SUMMARY
The Strategic Planning & Insights Team (SP&I) at Dolby, lives within Global Marketing and is at the forefront of key initiatives to uncover core consumer truths to inform future products & experiences, develop brand and product strategies, and help evaluate new partnerships. These initiatives require a data-driven and strategic minded individual to help support SP&I’s state-of-the art research activities. We are looking for someone who is interested in the entertainment consumer, and passionate about understanding their motivations for brand and product engagement. You are an out-of-the-box thinker, with a high level of curiosity and drive to uncover actionable insights that matter. This role is a critical part of evolving how Dolby thinks about and markets to consumers, translating insight-driven learning into actionable strategic guidance that will drive brand and revenue growth. As an intern with the SP&I team, you’ll join a world-class insights, analytics, and brand planning function at Dolby. Our team partners with key stakeholders across the company, including the broader marketing organization and business groups across the brand portfolio and geos, to develop new ways to illuminate meaningful insights, translate insights into actionable strategic recommendations and provide a deep understanding of consumers/customers globally. You will have opportunities to work on projects that touch every aspect of our business, helping to uncover insights and drive strategy to inform decision-making in a variety of areas including cinema, home, music, gaming, mobile and business conferencing. 

 

RESPONSIBILITIES

  • Participate in the design, fielding, analysis and reporting for key primary research studies
  • Help to craft stories that present learnings in a visual format with a compelling message
  • Assist team members to leverage existing data sources to uncover key truths
  • Collaborate with internal marketing and business partners to understand goals and needs
  • Play a key role in managing and guiding external research agencies
  • Help to build plans cross functionally with 360 marketing, experiential, design, business group and digital teams to drive effective outcomes 

 

QUALIFICATIONS

  • Strong career interest in marketing, market research, data sciences or brand management 
  • Previous jobs or internships in marketing, market research, insights, brand management a plus
  • Quick learner with a can-do attitude and able to complete tasks with little supervision
  • Strong interpersonal, collaboration, presentation, written and oral communication skills.
  • High attention to detail, organized, and a resourceful team player
  • Experience with qualitative and quantitative research design and methodologies
  • High proficiency in PowerPoint and Excel (report writing and chart/tables/pivot tables creation), with some experience using statistical software programs a plus
  • Curiosity, passion, enthusiasm, and a sense of humor
  • Strong personal interest in technology, entertainment, cinema, episodic TV content, music, gaming a plus

 

ELIGIBILITY

  • Working towards a Bachelor's or Master’s degree in progress or recently graduated in Market Research, Business, Statistics, Social Sciences or a related field
  • Due to COVID-19, recent grads who are within 1 year of graduation are also eligible to apply
  • Must be available to work remotely and full-time Monday – Friday for 3 months between January 2021 - April 2021


 

Dolby will consider qualified applicants with criminal histories in a manner consistent with the requirements of San Francisco Police Code, Article 49, and Administrative Code, Article 12

 

Equal Employment Opportunity:
Dolby is proud to be an equal opportunity employer. Our success depends on the combined skills and talents of all our employees. We are committed to making employment decisions without regard to race, religious creed, color, age, sex, sexual orientation, gender identity, national origin, religion, marital status, family status, medical condition, disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state, and local laws and ordinances.


Nearest Major Market: San Francisco
Nearest Secondary Market: Oakland